Why Employer Branding Is Now a Strategic Imperative — Not a “Nice to Have”
Why Employer Branding Matters More Than Ever (New Data, 2025–2026) The reality: once you can prove ROI, employer branding stops being “marketing fluff” and becomes a protected business priority. With 68% of HR leaders now focused on cost reduction, every investment needs to justify itself. But strong employer branding already does — through lower cost‑per‑hire, […]
Identity Document Fraud Up 72% in 2025 – Here’s What’s Really Happening in Hiring
Identity document fraud increased by 72% in 2025. What happened, and what should employers do now? Identity fraud is no longer a distant threat for employers. It’s becoming more common, more sophisticated and increasingly difficult to spot. According to TrustID, fraudulent identity documents increased by 72% year-on-year in 2025, driven largely by a rise in imposter […]
How to Write a Winning CV
Five recommendations for creating an effective resume This blog has been written to support a CV workshop delivered in partnership with The Launchpad Collective — a charity doing vital work to help refugees and asylum seekers access opportunity, rebuild confidence, and move towards meaningful employment in the UK. The guidance below is designed specifically for […]
Employer Branding Simplified: Why It Matters and How to Get It Right
Your people are your ultimate competitive advantage—showcase them. The Challenge If these questions sound familiar, you’re not alone. Many businesses struggle to communicate their culture and values effectively to attract the right talent. The Solution Employer branding tools—such as infographics, mini corporate films, and authentic employee stories—can transform your talent attraction strategy. These assets: 10 Benefits […]
Talent Attraction: Why Great People Practices Drive Business Success
Hiring the right people isn’t just HR—it’s a business growth strategy. Investing in recruitment and people practices pays off—big time. Companies that prioritise hiring exceptional talent consistently outperform their competitors. The Boston Consulting Group found that the best hiring organisations experience over 3x more revenue growth than the poorest performers in any industry. Why Recruitment […]
Where Is Recruitment and Talent Acquisition Going?
Where Is Recruitment and Talent Acquisition Going? The conversation around the future of recruitment is heating up. After speaking with internal teams and senior members of the tenant acquisition community, here are my three key observations: AI is nibbling away at operational, tactical, and even strategic elements of recruitment. Expect smaller TA teams and more […]
Coreus Uses Gamification to Transform Accountancy Recruitment
An accountancy firm engaged us to resolve a unique hiring challenge: attract two exceptional senior audit managers who not only perform but stay, grow, and ultimately become partners to help lead the firm and its people. Traditional processes (CVs, interviews, generic assessments) rarely measure the qualities that truly matter in audit leadership—such as sustained focus […]
How Netflix Reinvented HR: 5 Principles That Changed Everything
“It’s better to have a hole in your team than an ahole in your team!” – Apple’s Dan Jacobs There is nothing more important than recruiting the right people. That statement from an old manager empowered me as I entered the world of recruitment—and it’s as true today as ever. Richard Branson has always championed […]
Stop wasting candidates time: 5 essentials of a winning job advert.
You’ve got 13 seconds to grab attention; here’s what matters most. The average time someone spends on a job ad before moving on is just 13 seconds. That’s not a lot of time to make an impression. Remember: an ad is an advert, not a full job description. The details belong in the job spec, but […]
Talent Acquisition: Building a Strategy That Drives Growth
Five Stages of a Successful Talent Acquisition Approach Talent acquisition isn’t just about filling roles – it’s about creating a steady stream of talent that powers business success. At Coreus, we believe a structured approach is key. Here are the five stages every organisation should master: 1. Develop a SMART Talent Acquisition Plan Start with […]