Why do some roles—like investment professionals at firms such as Goldman Sachs—command eye-watering salaries, while recruiters often lag far behind? It’s ironic because recruiters are the ones who find those high-value individuals in the first place. Without them, those seats stay empty—and as we know, an empty seat costs the business dearly.

The Strategic Role of Recruitment

Recruitment isn’t a back-office function. It’s a growth engine. In tight markets, internal recruiters aren’t just filling vacancies—they’re actively seeking out professionals who can open new markets, drive innovation, and transform business performance. The right hire can change everything.

Yet too often, recruiters are perceived as “processors” rather than strategic partners. This perception needs to change—because the reality is:

• Recruiters influence revenue: Every great hire accelerates growth.
• Recruiters protect culture: They ensure the right fit, avoiding costly mis-hires.
• Recruiters drive competitive advantage: Talent is the ultimate differentiator.

Time to Change the Narrative

Perhaps it’s time to:

• Rethink compensation models: Pay recruiters in line with the impact they deliver.
• Empower recruiters with strategic tasks: Move beyond transactional hiring.
• Celebrate their role in business success: Because without great talent, growth stalls.

At Coreus, we believe talent acquisition professionals deserve recognition—and reward—for the value they create. When businesses invest in recruitment, they invest in their future.

Question for leaders:
Are you treating recruitment as a cost—or as the catalyst for growth?